Massive corporations like Google should not be able to buy their way out of complying with EU law.
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The Commission's approval comes despite months of warnings from civil society, journalists, and the film and TV industries that the deal would concentrate an unprecedented share of production, distribution and broadcasting power in the hands of one company, reducing the number of major American studios from four to three.
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Without these orders, the 60% of Europeans who use an Android device would be locked into Gemini as their only system level AI assistant, and Google would continue to leverage its overwhelming monopoly over search data to gain an unfair advantage over its competitors in AI development.
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This decision is about European sovereignty and democracy as much as competition or bargaining power.
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Policy and advocacy lead Giorgos Verdi argues that the EU’s Tech Sovereignty Package is a promising step toward reducing Europe’s dependence on U.S. technology firms, but warned it will fall short unless Europe also confronts the market concentration that allows Big Tech to dominate AI, cloud, chips, and digital infrastructure.
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Open Markets Institute has welcomed the European Commission's draft merger guidelines as a major, overdue modernisation of EU competition rules – part of a once-in-a-generation review – while also urging the Commission to close loopholes which risk undermining progress.
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